The PING G740 irons are super game-improvement irons built for maximum forgiveness, high launch and consistent distance, helping golfers achieve reliable results across the face and easier ball striking.
Price: £185 per iron
PING Alta CB Blue Graphite – Lightweight graphite option designed to promote higher launch and easier swing speed
PING Alta Quick Graphite – Ultra-lightweight shaft ideal for slower swing speeds
True Temper Dynamic Gold Mid 100 Steel – Lightweight steel shaft offering a balance of control and launch
5-Iron: 20°
6-Iron: 24°
7-Iron: 28°
8-Iron: 32°
9-Iron: 36°
Pitching Wedge (PW): 41°
Utility Wedge (UW): 46°
Gap Wedge (GW): 50°
Sand Wedge (SW): 56°
Pros
Exceptional forgiveness – Maintains strong ball speed and distance even on thin, toe or slightly heavy strikes.
Consistent distance – Designed to minimise distance drop-off across the face, ideal for golfers who miss the sweet spot.
Confidence at address – Clean top-line look despite the larger head size.
Solid sound and feel – Produces a punchy, satisfying impact rather than the high-pitched click often associated with game-improvement irons.
High-launch design – Helps golfers get the ball airborne more easily and hold greens.
Excellent for improving players – Particularly suited to beginners or higher-handicap golfers needing consistency.
Cons
Chunky appearance from the back – The wide sole and large head may not appeal visually to many golfers.
Premium price – Around £185 per iron, making it more expensive than many comparable game-improvement irons.
Limited appeal for better players – Lack of workability and oversized profile won’t suit low-handicap golfers.
Launch may depend heavily on shaft fitting – Some players may need the right graphite shaft to maximise height and performance.
The super game-improvement category has always been about one thing: making golf easier. With the release of the PING G740 irons, PING continues its tradition of building irons that prioritise forgiveness, high launch and confidence at address for golfers who need extra help striking the ball consistently.
The G740 sits firmly above the standard game-improvement iron in the lineup, offering more forgiveness and stability than models such as the PING G440 irons, while building on the design DNA seen previously in the PING G730 irons.
But how well does it actually perform? And more importantly, does it justify its premium price point?
After testing the iron on a launch monitor and spending time assessing its looks, feel and overall performance, here’s the full breakdown.
First Impressions and Design
PING has clearly stayed loyal to its design philosophy with the G740. At first glance, it’s unmistakably a PING iron, with subtle design changes that evolve the look from the previous generation.
The clubhead is built with a longer blade length and wider sole, two features that are typical of super game-improvement irons. These design elements aim to increase forgiveness across the face while helping golfers who struggle with consistent contact.
The wider sole, combined with PING’s dual-camber shaping, is designed to improve turf interaction. This helps prevent the club from digging too much through the turf, particularly for players with steeper attack angles.
For golfers who often hit the ground before the ball or struggle with thin strikes, this kind of sole design can be extremely helpful.
The iron also incorporates a slightly shorter hosel and heavier heel section, which helps refine the acoustics and overall balance of the club.
While these changes might seem subtle, they play a key role in shaping how the iron feels and sounds at impact.
Look and Feel
Looks – Confidence from the Top Line
From a purely aesthetic perspective, the G740 may divide opinion.
From the back of the club, the wide sole and larger head shape give it a noticeably chunky appearance. For many golfers, especially those who prefer more compact irons, it’s not the most visually appealing iron you’ll see in 2026.
However, when you place the club behind the ball the story changes.
From the top line, the profile is surprisingly clean and refined. In fact, the look at address is closer to what you might expect from the PING G440 family rather than a typical oversized super game-improvement iron.
That’s an important distinction because confidence at address matters. If an iron looks intimidating or overly bulky behind the ball, it can negatively affect how comfortable a golfer feels over the shot.
Thankfully, the G740 maintains a neat, confidence-inspiring look where it matters most.
Feel and Sound
One area where the G740 genuinely impressed was in feel and acoustics.
Game-improvement irons are often criticised for producing a high-pitched, clicky sound due to their hollow or highly engineered constructions.
The G740 manages to avoid that.
Impact produces a solid, punchy feel, with feedback that lets you know when you’ve struck the ball well without being harsh or overly loud. It feels refined compared to many irons in this category, giving a satisfying sensation through the hands.
That balance between forgiveness and feedback is something PING has clearly focused on.
Look & Feel Score: 3/5
It may not be the most attractive iron on the market from every angle, but the clean look at address and excellent sound and feel help it hold its own.
Technology Behind the G740
The G740’s design focuses on making off-centre strikes perform more like centre strikes.
Key features include:
Longer Blade Length
A longer blade increases the effective hitting area, helping golfers maintain ball speed even when they miss the sweet spot.
For players who frequently strike the ball towards the toe or heel, this can make a noticeable difference in distance consistency.
Wide Sole with Dual Camber
The wider sole provides extra forgiveness through the turf.
The dual camber shaping helps the club glide through the ground more easily, reducing the chances of heavy shots and improving strike consistency.
High-Launch Bias
The G740 is engineered to help golfers launch the ball higher.
Higher launch is critical for slower swing speeds because it helps the ball carry further and land softer on greens.
Acoustic Tuning
PING refined the internal structure with adjustments to the hosel and heel weighting to improve sound and feel.
This is one of the reasons the iron avoids the harsh impact sound often associated with large-headed game-improvement irons.
Performance Testing
The most important question with a super game-improvement iron is simple:
Does it actually make golf easier?
In my testing, the answer is largely yes.
The G740 is clearly designed to deliver consistent results across the face, and during testing that’s exactly what it did.
Forgiveness on Off-Centre Hits
Thin shots, toe strikes and slightly heavy strikes all produced remarkably consistent ball speeds.
Even when contact wasn’t perfect, the drop-off in distance was surprisingly small.
This is exactly what golfers buying a super game-improvement iron want.
Instead of losing huge yardage on mishits, the club keeps shots relatively close to your normal distance.
Ball Speed and Carry
During testing with a 7-iron:
Higher swing speeds produced carry distances into the 180-yard range
At slower swing speeds in the high-70 mph range, ball speeds around 110 ft/s still produced carry distances close to 160 yards
These numbers show the iron can generate respectable ball speed even when swing speed isn’t particularly high.
Launch and Height
Testing was done with a slightly slower swing speed, and in hindsight the shaft selection may not have been ideal.
Because of that, I would have liked to see a little more height in the ball flight.
However, even with that limitation, the club still produced very consistent distance numbers, which reinforces the idea that forgiveness is its strongest attribute.
Score – 4/5
Shaft Options and Fitting
PING offers the G740 with a variety of shaft options designed to suit different swing speeds and player types.
These include:
Graphite Shafts
Lighter weight
Higher launch
Ideal for slower swing speeds
Lightweight Steel Shafts
Provide a traditional feel
Slightly heavier than graphite
Suitable for players who prefer steel but still want easier launch
As with most modern irons, proper fitting is essential.
The right shaft can dramatically affect launch height, spin rates and overall distance performance.
For golfers with swing speeds under roughly 85 mph with a 7-iron, higher-launch graphite shafts may help maximise carry distance.
Value for Money
The G740 sits at approximately £185 per iron, placing it firmly in the premium category.
This raises an important question.
Does it offer good value?
Compared to the PING G440 irons, it’s noticeably more expensive. And when compared with other game-improvement irons on the market, there are certainly cheaper options available.
However, it’s important to remember that the G740 isn’t a standard game-improvement iron.
It sits in the super game-improvement category, targeting golfers who prioritise forgiveness above everything else.
For new golfers or players who struggle with consistent contact, the ability to hit straighter, more repeatable iron shots could easily justify the extra cost.
In that sense, the value may depend on the individual golfer.
If the club helps you hit better shots more often, that improvement could be worth far more than the price difference.
Value Score: 3/5
Who Should Play the G740?
The PING G740 is not designed for low-handicap golfers looking to shape shots or control trajectory.
Instead, it’s ideal for golfers who:
Miss the centre of the clubface regularly
Need help launching the ball higher
Want maximum forgiveness across the face
Prefer consistent distances over shot-shaping ability
Are newer to the game or returning after time away
For these players, the G740 offers exactly what it promises: stability, forgiveness and repeatable performance.
Final Verdict
The PING G740 irons do exactly what they’re designed to do.
They make iron play more forgiving, more consistent and easier for golfers who struggle with strike quality.
While the looks from the back of the club might not appeal to everyone, the clean address profile and impressive sound and feel help balance that out.
Performance is where the G740 truly shines. Off-centre hits remain remarkably consistent, distance drop-off is minimal, and the club provides plenty of help getting the ball airborne.
The price tag is on the higher side, but for the right golfer the forgiveness and consistency could make a genuine difference on the course.